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How to Optimise Your Business Profile on Pegs

A well-maintained profile reflects an active and thriving business. 

Optimizing your business profile is essential for building a strong presence within the app, attracting new customers, and keeping your existing, loyal followers engaged. 

Here’s a step-by-step guide on how to enhance your profile for maximum visibility and engagement. 

1. Add a High-Quality Banner Image

Your banner image is one of the first things customers will see when browsing the Businesses tab and when they visit your profile. Choose a high-quality image that represents your brand or products effectively. This could be your storefront, your team, or a product that represents you. Make sure it’s visually appealing and gives a good first impression.

  • Navigate to Settings
    From the home screen, tap the Settings wheel in the upper left corner.
  • Edit Profile
    Tap 'Edit Profile' beneath your profile photo. Then tap the 'Edit' icon on the banner image (if you don't have one, we will give you a default fallback image of the Pegs app).
  • Choose an Image
    Tap the camera icon to take a photo or select a photo from your library.
  • Don't forget to save
    Once you've either taken or selected a photo, tap the 'Save' icon to the left of the camera icon. To remove, tap the X. 

2. Upload a Clear Profile Image

A recognisable profile image helps customers identify your business quickly. This can be your logo or a professional photo that clearly represents your business. Ensure the image is sharp and high-resolution to make it look professional.

  • Navigate to Settings
    From the home screen, tap the Settings wheel in the upper left corner.
  • Your profile picture
    Tap your profile picture and select either 'Take Photo' or 'Choose from Library' to upload a new one.
  • All set
    This will automatically save once you've either taken or selected a photo. To delete, tap the profile image again and select 'Remove Current Photo'. 


3. Fill Out All Your Business Details

Having complete and accurate business details is crucial for gaining the trust of potential customers and providing them with the information they need when they're learning about you for the first time.

To do this, navigate to Settings and select 'Business Details' from the menu options.

  • Business Description: Write a clear and engaging description that explains what your business offers. Highlight what makes your business unique and showcase the breadth of what you offer.
  • Website Link: Link your business website to provide customers with more information or an additional way to engage and learn more about your services.
  • Business Phone Number: Make sure your phone number is up to date so customers can contact you directly.
  • Business Address: If you have a physical location, include your business address so customers can easily find you. This is particularly important for local searches through the map feature from the Businesses tab.
    • Note you must toggle ON 'Show Address in App?' if you wish your business to be found on the map view.


4. Stay Active with Regular Updates

A well-optimised profile goes beyond static information—it’s about maintaining an active presence. Posting regular updates not only keeps your profile fresh but also signals to customers that your business is thriving and has something new to offer.

  • Post Regularly: Share updates about new products, special offers, events, or behind-the-scenes content to keep your followers engaged and connected to your business.

  • Share Promotions and Offers:
    Regularly run promotions to incentivise purchases or visits. Promotions help drive traffic to your profile and increase sales, while also signalling to customers that your business is actively offering new deals.


5. Show That Your Business is Active

Customers are more likely to engage with businesses that are active and responsive. An optimised profile with regular updates and promotions indicates that your business is open, trading, and engaging with the community.

  • Post Frequency: Posting at least once a week keeps your profile looking fresh. You don’t need to overdo it—just enough to show you’re engaged.
  • Run Timely Promotions: If you have special offers, time-sensitive deals, or upcoming events, make sure to highlight them with promotions. This not only keeps your current followers engaged but also attracts new ones who see your business is offering something new.

Why Profile Optimisation Matters

An optimized profile is key to building trust and standing out to both your existing followers and potential new customers. By maintaining an active presence on the app, you show that your business is:

  • Open and Trading: Regular posts and updates signal that you're actively operating and ready to serve customers.
  • Engaged with the Community: Sharing promotions, events, and updates shows that you're invested in your local customer base and care about staying connected.
  • Professional and Accessible: Providing complete business details—like your contact info, address, and website—gives customers the confidence they need to reach you and engage with your services.

Keeping your profile up to date helps attract new customers, while also ensuring that your existing followers stay engaged and informed about what's happening with your business.


Key Takeaway

A well-optimised business profile can make a significant impact on how customers view your brand. By uploading high-quality images, filling out all your business details, and staying active with regular posts and promotions, you can create a strong presence that keeps customers coming back (and recommending you onwards!).

For more information or assistance with optimising your profile, contact support.